Privacy Policy

Welcome, all Pufful users!

PUFFUL Inc.(“Pufful,” “we,” “us,” or “our”) provides this Privacy Policy to explain the way of treatment of the information which is provided or collected on our websites and applications(Collectively, the “Service”). By accessing or using the “Service”, you express that you agree to the processing of the collection, storage and your personal information in this Privacy Policy. This Privacy Policy also covers the information which is provided or collected in the course of using our “Service” from other company’s services and explains that it shares with our partners or receives from our partners.

Pufful has a mission to protect the personal information of users. Pufful uses personal information for important reasons. This Privacy Policy informs the purpose and method of using the personal information which is provided or collected by the users and the practices about how Pufful protects the personal information of users.

1. Information Pufful collects and manner of collection

The following types of information is collected

    • Information you directly provide us

    Pufful may collect the following information directly provided by you.
    Email address, telephone number, username, password, profile photo, about you, name, gender, birthday, contact, details of infringement, content which is included the information of photo, video, time, caption, comment and address, and other activities

    • Information we collect automatically when you use our “Service”

    Pufful may collect the following information in the course of using our “Service”. IP address, Cookies, date of visit, record of illegitimate use, service use records, Device-specific information, registration date

Manner of collection

Pufful collects the information of users in the following ways
Our “Service”, written form, telephone, email, analytics information, tools for collection of created information, and provided by our partners

2. Use of collected information

Pufful uses the collected information of users for the following purposes

    • To provide the “Service” Pufful uses the information with prior consent of the users

    • To manage and identify the users

    Identify the users to check user identification and duplicate identification, and prevent account hijacking. Manage the users to preserve the records for dispute mediation, detect unauthorized use of the “Service”, avoid fraudulent abuse of the “Service”, answer the inquiry and claim, and approve the request of delete account.

    • To manage the “Service”

    • To notify the new or changed function or Privacy Policy of Pufful “Service”

    • To help you connect with other users and other users connect to you by using contact with your permission

    • To improve an existing “Service” and develop the new “Service”

    • To measure the “Service” for marketing

    • To make statistics on service usage of the users to provide better “Service”

    • To promote and place ads based on statistical characteristics

    • To provide information and give an opportunity to participate in events

    • To observe applicable laws or legal obligation

When Pufful uses the information other than those expressly stated in this Privacy policy, Pufful will ask for your consent.

3. Sharing and disclosure collected information

Pufful does not share information with third parties without your consent. We may share the information for the following purposes.

    • Share and disclose the information to our affiliates, partners and service providers

    ∘ If Pufful’s affiliates, partners, and service providers perform services such as providing customer support, providing our “Service” to you, managing the maintenance and security of our “Service”, developing our “Service”, analyzing data, delivering and targeting the advertisements, hosting our “Service” for and on our behalf

    • Share and disclose the information with your consent in advance

    ∘ If you select to share your information for receiving the information about the products and services of certain companies
    ∘ If you select to allow your information for sharing with the services of other companies such as social networking sites, websites, applications and platforms
    ∘ If you give prior consent to share your information for processing other cases

    • Share and disclose the information for legal reasons

    ∘ If inevitably required to be shared and disclosed under the provisions of the laws and regulations
    ∘ If inevitably required to be shared and disclosed to the investigative agencies for protecting the safety, rights, and property, detecting crimes and resolving any fraud in accordance with legal process

Pufful may also share non-personally identifiable and de-identified information publicly and with our affiliates, partners and service providers.

4. Cookies and other similar technologies

Pufful may collect collective and impersonal information through 'cookies' or 'web beacons' or ‘other similar technologies’. Pufful may also use ‘cookies,’ ‘web beacons,’ and ‘other similar technologies’.

Cookies are very small text files sent to your browser by the server and are used to operate our “Service” and stored on your device.

Web beacons are small pieces of code placed on the websites and emails and can be recognized us how you have interacted with certain websites or the contents of email.

Pufful uses these functions to maintain your session, evaluate, improve, set up your experiences, enhance security and understand how you used on our “Service”, so Pufful can provide much improved “Service” to you.

Pufful collects the following items of cookies for the following purposes.

    • Essential

    These cookies are strictly necessary to provide and operate our “Service”. Pufful may use these cookies to memorize the information when you search other pages during web browser session, check whether you are logged in or connected with correct “Service”, connect you with certain application or server of our “Service”.

    • Performance

    Pufful may use these cookies to help us learn how you interact with our “Service”, personalize and improve your experience on our “Service”. These cookies do not collect any information about who you are and collect collectively, and anonymity is guaranteed. Pufful may also use these cookies to provide analysis, check the effect of advertisement, share the anonymous feedback of visitor with affiliates, measure and manage an error, and test the designs of our “Service”.

    • Functionality

    These cookies help us provide our “Service” and improve our visitors’ use of Pufful. The information collected by these cookies does not identify the users individually. Pufful uses these cookies to record set-ups applied such as language, layout, text size, basic set-up, colors, notifications, watermark, and camera, record your screen for rendering our “Service” correctly, and record when you respond to us.

    • Security

    Pufful may use these cookies to provide our protection you and Pufful safe and secure from security risks such as fraud, abuse of our “Service”, and malicious activity. Pufful may also use these cookies to store your account and data to identify and prevent when others attempt to log into your account without authorization.

    • Analytics and research

    Pufful may use these cookies to help us understand how you use our “Service”. Through measuring and researching these cookies, Pufful can find the features that need to improve.

    • Targeting and advertising

    Pufful may use these cookies to record your visit and recognize that you are connected with other services. Through using these cookies, Pufful can provide the information of your visit to partners so that partners can suggest an ad to you which is suitable and target an ad in other services. Pufful may also use these cookies to measure the performance of ad and provide across browsers and devices.

You have an option to install cookies. You can allow all cookies or notify whenever cookies are saved or reject to save all cookies. However, if you deactivate or refuse to save the cookies or limit the ability to set cookies, you may not be able to use all the features of our “Service”.

5. Methods of accessing and exercising your rights

You or legal representative may access and exercise your rights of information so that you can request to access your rights and make choices about our collection and use of your information in the following ways.


    • Exercising a right to access your information

    ∘ Through using ‘edit profile’ and ‘settings’, you can check your information and edit your information


    • Corrections or deletion

    ∘ Through using ‘help center’ and ‘contact us’, you can delete your account and make corrections of your information after authentication


    • Temporary suspension of treatment of your information

    ∘ Through using ‘contact us’, ‘writing’, ‘fax’, and ‘email’, you can request temporary suspension of treatment of your information and we will take an action without delay

    ∘ If you request correction and correction of errors, Pufful will not provide or use your information until the correction is completed


    • Withdrawal of consent

    ∘ Through using ‘delete account’ and ‘contact us’, you can withdraw your consent


    • Management of deleted information

    ∘ When you request deletion of account or information, Pufful processes your information as specified, and does not be read or use for any other purpose


Pufful may refuse your request if there exists a proper cause or an equivalent reason as prescribed in the laws.

6. Security

Pufful takes the security of your information very seriously. Pufful takes reasonable the following technical, managerial, administrative, and logical measures to safeguard your information from unauthorized access, disclosure, use, modification or against loss, damage, theft, leakage, falsification, misuse.

Security measures

    • Encryption your information

    ∘ Transmit your information using encrypted communication

    ∘ Securely store and manage important your information such as passwords after encrypting it in accordance with relevant legal regulations or internal policies


    • Countermeasures against hacking

    ∘ Back up the data from time to time in preparation for damage to your information

    ∘ Use an anti-virus program to prevent our system from being infected with malware or viruses

    ∘ Update periodically the vaccine programs and work constantly working on new hacking and security technologies

    ∘ Prevent the unauthorized external access using intrusion prevention system


    • Establish and implement internal management plan

    ∘ Minimize the employees treating your information

    ∘ Provide education to the employees


    • Operation of an organization exclusive to protect your information

    ∘ Install access control system

    ∘ operate access control measure


    • Take measures to prevent forgery or tampering of access record

Unfortunately, no security measures can be completely secure, and Pufful cannot ensure or warrant the security of any information you transmit to Pufful. However, Pufful does our best to protect your information. For more secure use, you should also take your own security measures.

7. Our policy on children

Pufful does not knowingly collect or maintain or solicit personal information from anyone under the age of 13 or equivalent minimum age as prescribed in the laws in relevant jurisdiction or knowingly allow such persons to register or use our “Service”. Pufful is not directed to children under the age of 13. If Pufful learns that we have inadvertently collected personal information from a child under the age of 13 without the consent of the parent or legal guardian, we will delete that information as quickly as possible.

If, however, you believe that we have collected any information from a child under the age of 13, please contact us.

8. Changes and updates to this Privacy Policy

Pufful has the right to amend or modify this Privacy Policy from time to time for improving our Privacy Policy such as reflecting changes to our “Service” and complying with relevant laws. You should review this Privacy Policy periodically. We will notify you of any changes to our Privacy Policy through email or website or notification on “Service”.

We encourage you to periodically review this page for the latest information on our privacy practices.

9. Others

International transfer

Pufful provides users with “Service” in various languages and is available in many countries. Therefore, we may transfer or store or access your information to our affiliates, partners and service providers around the world for the purposes described in this Privacy Policy. The privacy protections and laws may not be same as your jurisdiction. Pufful takes reasonable measures to protect your information at the places where your information is processed.

Third-party websites and services

Pufful may include the links to third-party websites and services. However, when you visit third-party websites and services by links on the “Service” or your information that you provide to third-party websites and services is applied to the privacy policies of third-party. Our Privacy Policy does not apply to third-party websites and services. We are not responsible for sharing and accessing your information from third-party websites and services. We encourage you to review the privacy policies of third-party websites and services.

10. Responsible manager of Privacy Policy

Pufful designates the following person in charge of personal information in order to protect the personal information of customers and deal with complaints from customers:

    • Manager responsible for privacy protection and customer service
    Name: Hyeong-Seop Lee (CEO)
    Tel: 02-6341-0560
    Email: privacy@pufful.com

This Privacy Policy will be effective on the 07th day of February, 2018 and, in case of modification thereof, Pufful will make public notice of it through posting it on notification and help center of our “Service” or individual notice through sending mails, fax or e-mails.

Powered by PUFFUL .Inc

Get the App now!

Free download in App Store.